Holiday cheer is near! The Chula Vista Starlight Parade is back and brighter and bigger than ever. Before finding your place to view the parade, make your way to Memorial Park and take a ride down Frosty's Snow Hill! The snow hill is free frosty fun for all to enjoy from 1:00 to 5:00 PM, prior to the parade. Just as the winter sky grows dark, joyful parade units will travel down the historic route of Third Avenue, beginning at H Street and finishing up at E Street. You will be whisked away to a whimsical winter wonderland of twinkling lights, holiday décor, and fun surprises for the whole family to enjoy!